I've been having a play recently with Google insights for search, which was launched ages ago, but I never really got round to playing with it in depth. It is useful both for regular joes and those interested in search engine keyword research. The data we get access to appears to be pretty accura...

Google squared just launched its initial preview to the public today following the announcement earlier in the month at their Searchology event. My initial impressions are on the whole positive, I've tried a few web related queries on the service to see what it could do. Squared apart from the ge...

In part one I've described rss subscription as an important metric to measure, the second of this three part post shows you how to setup and monitor the all importan site wide search in Google Analytics. Why monitor your searches? If you can see what people are expecting on your site, then it foll...

Today, Microsoft have just relaunched their latest addition to the search space, Bing. They tout it as a serious competitor to Google but then, we've heard it all before with Live search. However since that launch MS have acquired Powerset with an aim to integrating natural language features (and wi...

Google Analytics is an awesome piece of kit - considering that it is free.  It pretty much measures everything a webby / blogger would want. However there are a few bits and pieces that I would recommend you measure on your website that take an additional bit of work on your part, but can enhance t...

Ever wondered how you might get an RSS feed of a Google search? Well, its pretty simple to be honest - and enables a whole plethora of options for reputation management - especially when combined with a Google search. So how do you get the data? Well it is a relatively underused feature of Google al...

Google profiles - in a bid to further encourage interaction, and the filling in of the data within your profile is now offering free (hard printed) business cards to users in the US. Sign into your profile first, then as long as you've filled it in properly click on below link to read more: h...

A majority proportion of the internet community now use Google Analytics as a method of measurement, it's ease of implementation and lack of cost have made it one of the forefront contenders as a mid level analytics product. There are however a couple of other great Analytics options out there creep...

Having a dig around on Google's robots.txt today, I discovered a few interesting bits and bobs. Firstly, they have a dedicated server setup (gstatic.com) for serving up their own sitemaps. These sitemaps seem to contain quite a few good old fashioned static links to text files. These text files cont...

Has Google been hacked? Or has the snake swallowed its own tail? Google has recently implemented a new feature to try and detect when a site goes "bad" warning users within its SERPS (search engine results pages) that the site is potentially harmful. This redirected users to a page informing them...